I did ask myself if the Mitakon 35mm f/0.95 could indeed be the hardest lens for street photography. Despite the clickbait title, this was a genuine question I had. And so I decided to give it a good test. To this day, Fujifilm does not release blueprints for its lenses to other manufacturers. So you don't often see other brands produce lenses for the X-Mount. One brand that comes to mind is...

I rented the Fujifilm GFX 50S for a job (office interiors and corporate headshots). But I still had some spare time to use it before sending it back to Fuji. So, of course, I made a video! I used medium-format cameras in the past. When in Florence, I worked with the medium format to photograph paintings, sculptures and all masterpieces of the great museums we have in my hometown! So this format...

What do I mean by a recipe for Black and White photography? Fujifilm photographers should be familiar with the concept of recipes already. For everybody else, it is a combination of in-camera settings that allows, among other things, to recreate the effects of old analogue films. Something that Fujifilm is very passionate about, having created some of the most spectacular colour films in the good old years. Frankly, I don't know if...

First day of shops reopening in the UK and I immediately went out for a post-lockdown Street Photo challenge in Chinatown.You can watch it unfold on my YouTube channel! :) Filming and editing for YouTube is so much fun. I really feel silly for having procrastinated for so long. I had always found plenty of excuses that, in the end, didn't matter at all. Yes, I'm nervous being on the other side...

As you may know, if you follow me on Instagram , I spent last weekend going out doing a full Fujifilm X100V hands-on test. And I vlogged with the X-T4 in the meantime. I'm actually excited because it is my first vlog on YouTube! Something I had procrastinated for soooooo long. I finally managed to launch my YouTube photography channel only a few weeks ago and now I published my first vlog!...

I created a Fujifilm LUT presets pack for OBS (or StreamLabs). You don't know OBS? OK, Let me explain… As you know, I recently started live streaming on YouTube . And I have been testing a few apps to help me with that. Once I settle for one solution, I may enthusiastically write (or stream) about that particular one. But for now, I'm only going to briefly mention all I know. OBS...

Sharpening Fujifilm Raw files in Adobe Photoshop Lightroom. It's a topic that has filled articles for a very long time... Here's my optimal solution.

I created my YouTube account in 2006 and managed to wait 14 years to open my Photography YouTube channel. Now it's time. Too late?

I'm often asked why I shoot Fujifilm, rather than maybe follow the latest trends on YouTube and go with Sony or any big DSLR... Trust is, it happened by chance. Here's how.

Today's Story Behind The Shot at Haleakalā is about one of my absolute favourite photos.. After quitting my Creative Director job, I travelled around the world. In one instance, I literally travelled full circle moving East (and that's when I started this blog). It was a trip that gifted me with many experiences, memories and friendships. To start, it was my first time visiting East Asia, and getting in touch with a...

Right, the pink supermoon… Or, how things don’t always go to plan.

I missed last week's appointment. With all that is happening in the world right now, I thought you all had better to do than read my stories. But some of you reached out asking about the newsletter, and it seems that light content like this can provide some relief. I'm glad. So here it is. Peer support group on Slack First of all, one important update. I started a peer support group...