Receive a 10% discount voucher when you subscribe to the newsletter (valid on top of any other existing offer)! SUBSCRIBE HERE

Search

Instagram Banned Hashtags Harm Your Engagement (+ Hashtastic Review)

Instagram banned hashtags

Once again, I found that I had used one of the Instagram banned hashtag. Now, this has nothing to do with the infamous “shadowban” practice controversy. I simply noticed a slight drop in engagement compared to previous posts, so I decided to investigate a little.
Turns out that the hashtag #sunriselovers had been flagged for inappropriate content. Which meant that it was not generating any engagement because my post was hidden by Instagram.

And this is clearly indicated in the hashtag page on Instagram, so no conspiracy theories here. The hashtag had been reported because of some inappropriate content posted using it and Instagram is now verifying the report.
To me this way is frustrating and not transparent to the users, but that’s my personal opinion. I don’t think the idea that Instagram banned hashtags prevent spam is a display of common sense. If inappropriate content is uploaded, it’s the content that should be flagged (and the uploader as well, if it is a repeated offence). Then if a hashtag is itself inappropriate, like a #kill[celebrityname] tag for example, then the flag should be flagged (surprise: these hashtags exist and are not always flagged).

Unfortunately, there is no way to know if a hashtag is banned upon posting a photo on Instagram. You should be checking each hashtag you intend to use beforehand and see if you get the same message. But that is tedious and frankly quite annoying.
So, in the second part of the video I introduce Hashtastic, an online service that does all the hard work automatically for you. https://fabienb.blog/hashtastic

At the time of recording, it had identified over 92000 banned hashtags. Some as innocent as alone or desk or eggplant… Even valentinesday is banned!

The Video

So here’s the video, first talking about my Instagram banned hashtag experience, then about Hashtastic.

Watch this video on YouTube.

As always, find the direct link here in case the embed doesn’t work: https://www.youtube.com/watch?v=rEnJp5nBNwc

Perhaps my Hashtastic review convinces you. But whether you choose to use Hashtastic yourself or a different service, or even do the tedious manual work, make sure you avoid using banned hashtags on Instagram. And also delete them from your posts if you find you had used them.
Even if you don’t believe in the shadowban theory, banned hashtags produce zero engagement because your photos are hidden so your posts are not reaching their full potential.

Hope this helps you. And if you really want to read about the shadowban, check my blog post from when I believed it happened to me.

And I’ll see you next time!

Cheers.


Help Support this Blog

If you like this post then you can see more of my work and follow me on Instagram , Twitter , Linkedin and my Facebook Page .
I also started a new YouTube channel that you may find interesting.

If you want to receive regular updates and exclusive content, notices of occasional special offers, etc, then please sign up for the newsletter.

If you want to find out more about my photo gear, I have created a dedicated list on Amazon and Kit.co



More to come!

Disclosure: please know that some of the links in this blog are affiliate links and if you go through them to make a purchase I will earn a commission. Always keep in mind that I link these companies and their products because of their quality and not because of the commission I receive from your purchases.
The decision is yours, and whether or not you decide to buy something is completely up to you. Purchasing via these links will make no difference to the cost to you and sometimes you might even get a discount, but the commission I receive will help me maintain this blog.
Thank you!

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.